Fine Jewels Collection began in the heart of San Francisco’s Chinatown, where my family—after decades of working in the jewelry industry—opened they're first jewelry shop in 1997.

Since, we've rebranded to Fine Jewels Collection.

Today, my mission is simple: to offer beautifully made, sustainable engagement rings without the retail markup. By keeping everything in-house and cutting out the middlemen, we’re able to deliver timeless pieces at honest prices—rings that celebrate your love without compromise.

  • Fair Pricing

    Our cost efficient model allows us to make high quality jewelry at fair pricing.

  • Craftsmanship

    With over decades of experience our jewelers hand make each piece with attention to detail.

  • Sustainable

    We ensure our materials come from responsible sources.

Our mission is simple: to make luxury jewelry accessible—taking away all the unnecessary costs. No mark ups, no middleman.

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Manufacturing

With over 40 years of experience in jewelry craftsmanship, we take pride in every piece we create. Each diamond is handpicked for its brilliance. Every ring is carefully crafted, inspected, and authenticated by our team before it ships.

Packaging

We keep our packaging simple. Just a handcrafted wooden box made from recycled wood, with no flashy labels or plastic fillers. By sourcing locally and shipping directly, we reduce unnecessary freight and cut down on our carbon footprint.

Sourcing

We work directly with ethical suppliers we know and trust—no middlemen, no guesswork. Every diamond is handpicked by our team for its brilliance and clarity.

At the heart of it all, we’re here to help you save on something meaningful—while doing our part to make the world a little better, one beautifully crafted piece at a time.